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About the Role
Generate brand awareness through social media, traditional advertising, and word-of-mouth marketing. One of the most important responsibilities is to have vast knowledge about our brand - from its personality down to every detail in function and voice. Other responsibilities include building mutually beneficial relationships, appearing at events to demonstrate products, and collaborating with various companies to promote the brand.
Requirements
Post about our products/services online (e.g. social media and forums)
Create, share and respond to online reviews
Participate in trade shows as a spokesperson for our company
Network and build trusting relationships with potential customers
Thoroughly understand our products and services to inform potential customers
Use word-of-mouth marketing techniques, like referring our company to friends
Monitor online comments and respond or forward to the Marketing department
Assist in organizing marketing events
Track customers’ preferences and suggest advertising and positioning ideas
Provide feedback to the Marketing and Product departments regarding customers’ requests